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Branding a global superstar…

For those that aren’t into sports (like us), Superbowl parties are for the half time show and the special television ads. Our friend and renowned designer, Marc Atlan invited us over to his home for a Superbowl Kickoff party. Marc has been awarded numerous international design accolades and has worked with powerhouse fashion and luxury brands like James Perse, Comme Des Garcons, Helmut Lang, Prada, and Tom Ford to name a few. You might even remember some of the designs he did for Poketo? What an honor that was.

The David Beckham for H&M ad you saw during the Superbowl... Introducing the man behind it, our friend @marcatlan...

We didn’t go for the game, but, rather to celebrate Marc Atlan’s most recent project… the branding for the David Beckham x H&M collaboration. Marc’s design firm did everything from television to packaging, all the way down to the fine details of the product. Whether or not you’re a David Bechkam fan, it was awesome to see our friend on the global stage and continue to be the design star he is.

Hanging out in Venice on a Sunday not bad either.

Vencie, CA

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