Photo via Ithaca Times Art Blog
On March 1st, OK Go released its RGM video for the single, “This Too Shall Pass” off their newest album Of the Blue Colour of the Sky. Known for their outrageous, low-cost, and highly innovate viral music videos, OK Go, surprised us yet again with their collaboration with Synn Labs. The video was shot in a two story Echo Park warehouse and was directed by James Frost. One of the most elaborate and complex Rube Goldberg machines I’ve ever seen…(Didn’t know it had an official name and its own wiki page!)
What an amazing feat.