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Curves Ahead

Is there any character more sensual than the ampersand?

A recent commercial from T-Mobile shows briefly an NYC food truck called Schnitzel & Things. Incidentally, the text on the side of the truck was more compelling than T-Mobile’s promises of unlimited texting. Identifont revealed that the ampersand in question belonged to Fette Fraktur.




For lovers of type, there are a handful of devoted ampersand enthusiasts on the web who devote entire blogs to the luscious ligature. Via The Ministry of Type, a couple of them are 300&65 Ampersands, for a daily dose; and The Ampersand, for found ampersands.


Tagged with: Design Typography

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